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Software Maintenance Pricing In Russia

  • €7,50000


Foreign companies that wish to take advantage of Russian software markets will want to understand the competition first.

The Russian software market is growing because of several influences coming together: foreign sanctions, Russian anti-compete laws, services markets displacing hardware markets. 

However, the Russian software market is also under pressure from the devalued Ruble currency.  Taken together, there is big opportunity in Russia as the effects of sanctions continue to wear off or become officially lifted. 

 

======= INTRODUCTION =======

This report contains comprehensive up-to-date information on the software maintenance pricing of the main competitors in Russia, which is vital for stable and growing marketing operations, strategic partnerships and business development decisions. It includes 6 chapters.

Chapter 1 Includes information about pricing levels and methodology of main competitors on Russian market.

Chapter 2 Includes factors which affect pricing formation including certification aspects.

Chapter 3 Contains information about competitor’s partner attach policy.

Chapter 4 Describes trade and marketing policy for software of main competitors (methods and places of sale, PR specifications, etc.).

Chapter 5 Includes description of service content and different options which are being provided by main competitors.

Chapter 6 Describes and interprets customs statistics, including market segmentation, dynamics and import-export operations.

 

======= METHODOLOGY =======

During this report information was gathered from the following sources:

  • Ministry of Communication data about software used by large companies
  • Customs statistics of import-export operations and prices
  • Regulatory documents of communication industry
  • Business press publications
  • Other information from governmental authorities
  • Information and overviews of industry institutes

In addition following sources were used:

  • Governmental Customs Committee data
  • Press publications, official releases and sites

During the experimentation, the series of in-depth interviews with target companies’ experts of technical services were undertaken. The aim was to realize the potential support options and prices of PABX software.

 

======= TABLE OF CONTENTS =======

  1. INTRODUCTION
  2. ABBREVIATIONS
  3. PRICING LEVELS AND METHODOLOGY
  4. PRICING FACTORS (CERTIFICATION ASPECTS, PRICE FORMATION)
    1. CERTIFICATION ASPECTS.
    2. SOFTWARE PRICE FORMATION.
    3. SOFTWARE AND EQUIPMENT MAINTENANCE PRICE FORMATION.
  5. PARTNER ATTACH POLICY 
  6. TRADE AND MARKETING POLICY FOR SOFTWARE
  7. SERVICE CONTENT AND OPTIONS
    1. ALCATEL SERVICE CONTENT AND OPTIONS.
    2. CISCO SERVICE CONTENT AND OPTIONS.
    3. NORTEL SERVICE CONTENT AND OPTIONS.
    4. SIEMENS SERVICE CONTENT AND OPTIONS.
  8. MARKET SEGMENTATION, DYNAMICS AND IMPORT-EXPORT STATISTICS
  9. CONCLUSIONS
  10. METHODOLOGY

 

Project cost components:

    1. Hardware prices.
    2. Software prices (basic version).
    3. Plug-in prices.
    4. Installation and Adjustment prices (always included into project costs).
    5. Technical Support prices (may be optional).

       

      Sample table from the report

      Project price formation

      Vendor

      Hardware prices

      Software prices

      Plug-in prices

      Installation & Adjustment prices

      Technical Support  Contract prices

      Cisco

      16%

      5%

      61%

      8%

      10%

      Alcatel

      29%

      2%

      47%

      12%

      10%

      Nortel

      22%

      2%

      58%

      10%

      8%

      Siemens

      9%

      3%

      72%

      8%

      8%

      Source: Interviews, official pricelists, customs statistics.

      Data is averaged for each target vendor, i.e. key market players provide many system configurations and it is problematic to analyse them all separately.

       

      Size of report:

      Originally 39 pages long. Your update may vary in size as you select different report goals and methods.

      Next step:

      To order this report including most recent data updated, add this to your cart and pay by bank transfer.  The updated report will be provided to you as soon as possible.

      Most clients will want to customize their reports to suit their specific needs in Russia.  If this is you, please contact a Direct INFO representative for a quick response at info@directinfo.ru or at the Moscow office number.


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